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Strategy

Personality

Manifesto

Commitment

Brand foundation

Versions

Minimum sizes

Clearspace

Placement

Colour options 

Logo on image

Brand architecture

Don’ts

Application

Resources

Logo

Colour palettes

Colour combinations

Applying colours

Application examples

Colour

Family

Type hierarchy

Type setting

Type colour

Type on image

Typography

Grid and margins

Mirror construction

Mirror usage

Typography placement

Layout

Construction

Usage

Shapes placement

Type placement

Shapes

Style

Applying photography

Photography

Style and colours

Range

Applying illustration

Illustration

Icon Language

Build Guide

Iconography

Principles

Foundations

Motion

Brand anthem

Sonic

Tone of Voice

Applying the glow

Components

Digital

Photography overview

Illustration overview

Iconography overview

Templates

We think it’s important that everyone working with Odido can properly apply these rules. In this training, we would like to introduce ourselves to you.

Brand consistency training

Merktraining (NL) 

Working method 

Support

For employees and partners